Monday, September 5, 2011

T-Shirts Your Way

So many things today are made-to-order.  Even recently on Yahoo!news (are you seeing a pattern?  This is where I get my news) there was an article about how traditional family-style, casual-dining restaurants are struggling.  The reason?  My generation is boycotting.  We want things the way we want them.  That is why fast-food places like Five Guys Burgers, Chipotle, Panera Bread, etc are doing so well.  They offer up quick food made-to-order.  We would rather go there than Applebees, Friday's, or Ruby Tuesdays.  We go for the more "boutiquey" restaurants.

So, then it would make sense that I saw a new form of "deli" yesterday while walking around Wicker Park, Chicago.  It's called the T-Shirt Deli, and it's just like what it sounds: customizable t-shirts, made-to-order, just like ordering a deli sandwich.  It's very cool, but you walk in and have to do a double-take because your body instinctively knows you're in a deli, but your brain is confused because instead of meats and cheeses you see t-shirts and decals.  

And, all of it is made-to-order.  Pick your t-shirt style, color, and size, decide if you want letters, a decal, or your own decide, order up, and voilá:  your own personal t-shirt!  So, for your next walk-a-thon, party, promotional event, or just personal desire to have a noticeable t-shirt, make your way Chicago-side. Then maybe head over to the Chipotle a few feet further south for a customized lunch.

No comments:

Post a Comment